“Yet while coffee was commercialized in Yemen in the 18th and 19th centuries by the Ottomans and the British, turning coffee trees into a business is new in Jazan, where production was for local consumption only. A handful of Arabica trees are still planted around each home here for personal use. ‘No one ever thought of commercializing it. It was simply daily life,’ says fellow coffee farmer Ahmed Bani Malik.”
-Their cup overflows: Why future is bright for Saudi coffee growers [Christian Science Monitor]