“Saudi Arabia is witnessing a major change in line with Saudi Vision 2030 and realizing Saudisation goals. The entertainment industry is evidently growing at a rapid pace and the goal in opening our Saudi headquarters is for Flash Entertainment to become a key contributor to a priority trident of industry development, economic diversification and Saudisation goals. We will bring our learnings from the past 15 years in delivering major global events to meet market needs while striving to create development opportunities for Saudi nationals to help shape the kingdom’s entertainment industry.”

John Lickrish, CEO Flash Entertainment, which has officially opened its Saudi headquarters in Riyadh. [Gulf Business]