“At the moment Saudi is on a different path from the rest of the world.”
–David Hancock, an analyst at London-based Omdia, sees Saudi Arabia’s theater market as having the potential to be ranked among the top 10-15 territories for box office worldwide by 2024. By then, Omdia estimates there will be 1,400 screens in Saudi Arabia, up from a current count of less than 300 screens in 2020 with more than 600 screens expected in 2021. In 2020 Saudi box office was up 3% to $115 million, bucking the downward trend in the rest of the world. [Variety]
