“While we always try to reinvent ourselves, anticipate key trends, identify the ‘Next Big Thing’ and never sleep on our laurels… it’s only logical for MBC Group to be an integral part of the amazing ‘New Saudi’…MBC Group will become — in gradual stages, over the coming five years — a cornerstone in Riyadh’s new creative zone for art, media and entertainment.”
-Marc Antoine d’Halluin, chief executive of MBC Group, in a note to employees announcing that the largest broadcaster in the MENA region signed an agreement to set up new headquarters in Riyadh and will begin operations from Saudi Arabia’s capital within five years. [thenational.ae]
