“Remarkable Transformation” in women’s football in KSA: Report

The Asian Football Confederation in partnership with NEOM issued “Pioneering Change: Women’s Football in Saudi Arabia,” a report on the rapid development of women’s football in the Kingdom.

Relying on contributions from the Saudi Arabian Football Federation (SAFF), the Saudi Ministry of Sport (MoS), the Saudi Sports for All Federation (SFA), the AFC and others, “Pioneering Change: Women’s Football in Saudi Arabia” looks into the steps taken that resulted in the significant increase in participation in women’s football between 2022 and 2023.

NEOM’s press release notes that, “Historic milestones over the past six years include the launch of the Saudi Women’s Premier League and Women’s National team, the appointment of female leaders and obtaining an official FIFA world ranking. Wider key contributing components explored in the report include developmental pathways at grassroots level, the importance of leadership and coaching, investment in infrastructure and accessibility, and commercialization of the sport.”

Looking at developments since 2018, the report highlights a number of achievements:

•   Over 70,000 girls are now participating at the grassroots level (a 46% increase year on year in 2023), with more than 1,500 registered players nationwide and the number of professional female players surging by 195 percent,

•   The number of regional training centers has expanded from one to six between 2021 and 2023, resulting in a 773% increase in attendance from 22 to 192 young players aged 6-17 years old.

 •   The development of women’s football has been supported by significant financial investment, with the Women’s Clubs Development Fund Program increasing to SAR 60 million ($16 million) for the 2024-25 season – a SAR 10 million ($2.67 million) increase year-on-year.
 •   60 international players from 20 nationalities now play in the Saudi league.

Aalia Abdulaziz al-Rasheed, Head of Women’s Football at SAFF said:

“We started at zero, and today we have a growing ecosystem that includes developing competitive leagues, advancing the Women’s National Team, and building relationships with stakeholders to ensure sustained growth and success. It has been a truly remarkable journey for Saudi women’s football over the last six years… Our mission is simple: we want to inspire and offer new opportunities for girls throughout the country to realize their dreams and showcase their talent and love for the beautiful game. Our journey has inspired millions along the way, not just in Saudi Arabia but across different parts of the world. We are not doing this alone. We are open to the world and are already in 62 active partnerships with federations to co-develop the women’s game and realize its full potential.”

Pioneering Change, women's football, NEOM, 2

According to SportBusiness, role models have also been key to progress with international figures like Monika Staab and Lluis Cortes as well as Saudi pioneers like Dona Rajab. Training programs, including over 50 coaching courses, have developed a new generation of leaders and a growing ecosystem with over 1,000+ coaches and 35 female referees currently.
One challenge the report highlights is insufficient infrastructure for women’s football in the kingdom. Some clubs like Al Ittihad and Al Shabab share facilities with their men’s teams but this is not the norm.  The Ministry of Education has increased the number of sports halls in girls’ schools from 170 to 560, but equitable access is not yet available.
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